If a Client Thinks They Need to Use Several Ad

question 57

Multiple Choice

If a client thinks they need to use several ad agencies in order to achieve multiple advertising objectives,they may leave their currency due to:

• A)conflict of interests
• B)conflicting compensation philosophies
• C)personality conflicts
• D)lack of integrated marketing capabilities
• E)disagreement over creative strategies

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Definitions:

Rule of Men

A system of governance where laws and decisions are made based on the whims, desires, or personal judgments of individuals, rather than based on a system of laws or principles.

Democratic Governance

A system of government in which power is vested in the people, who rule either directly or through freely elected representatives.

State of Nature

A concept in political philosophy used to describe the condition of humanity before the establishment of society or the state.

Agreement

A mutual understanding or arrangement, often formalized by a contract, between two or more parties.