The Phrase "7 ± 2 Bits" Describes the ____

question 18

Multiple Choice

The phrase "7 ± 2 bits" describes the ____.

• A) capacity of short-term memory
• B) duration of short-term memory
• C) capacity of sensory memory
• D) duration of sensory memory

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Definitions:

Retail Buyers

These are professionals responsible for selecting and purchasing merchandise for retail sale, considering factors like trends, customer demand, and price.

Sales Presentation

A pitch or demonstration given by a salesperson to persuade potential buyers on the value and benefits of a product or service.

Objections

Expressions of concern or reasons for hesitance provided by potential customers during the sales process.

Deny Objections

A sales tactic where the salesperson refutes or challenges a customer's concerns or hesitations.