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In technology-based markets,the marketing manager must understand who are the different customers that will purchase the product at the introductory stage of the product life cycle and who will purchase the product as it matures.Which of the following types of customers will be the last to buy the product?
Marginal Product
The extra yield generated from the utilization of an additional unit of a specific input, with all other inputs remaining unchanged.
Specific Input
A specific input in production is one that is exclusively used in the production of a particular good or service, often leading to unique advantages or efficiencies.
Hourly Wage
The rate of pay for each hour worked, commonly used to compensate employees in many jobs.
Cost of Gasoline
The price consumers pay for gasoline, influenced by factors like oil production levels, taxes, and demand for fuel.
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