Why Is the Concept of Segmentation Important

question 99

Multiple Choice

Why is the concept of segmentation important?

• A)It assumes that customers are swayed by targeted marketing.
• B)It underscores the importance of production orientation.
• C)It helps companies offer standardized products to the entire market.
• D)It implies an understanding that customers are heterogeneous.

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Definitions:

Adversarial System

A legal system where two opposing parties present their cases to an impartial judge or jury, who decides on the matter.

Justice

The principle of fairness and moral righteousness that seeks to ensure that individuals receive what they are due, both in law and equity.

Specific Performance

A legal remedy that compels a party to execute a contract according to the precise terms agreed upon, rather than paying damages.

Paralegal

A professional qualified through education, training, or work experience who assists attorneys in delivering legal services, but is not qualified to practice law.