Promotions Targeting Channels of Distribution in an Effort to Get

question 48

Multiple Choice

Promotions targeting channels of distribution in an effort to get the channels to carry and promote the product are known as:

• A)trade promotions.
• B)integrated marketing communication.
• C)consumer-oriented promotions.
• D)catalogue marketing.

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Definitions:

Materialism

The belief or attitude that physical possessions and their acquisition are more important than spiritual or emotional values.

Modern Societies

Societies characterized by advanced technological development, industrialization, and complex political and cultural structures.

Class Attendance

Participating in or being present at educational class sessions.

Successful Students

Individuals who achieve their academic goals through effective study habits, time management, and a positive attitude towards learning.