Which of the Following May Explain Gartner's Claim That Half

question 39

Multiple Choice

Which of the following may explain Gartner's claim that half of all social media campaigns fail?

• A)Firms often use the wrong budgeting techniques.
• B)Social strategy is not matched to the target audience.
• C)Firms tend to use secondary research.
• D)Competitors run counter-campaigns to mitigate their influence.
• E)None of the above.

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Definitions:

Junk Computer Parts

Discarded or obsolete components of computers that are no longer usable or needed for their original purpose.

Surge Pricing

A dynamic pricing strategy where prices are increased due to higher demand.

Demand Increase

A rise in the quantity of goods or services that consumers are willing and able to purchase at a given price.

Busy Times

Periods where demand for products or services significantly exceeds the usual levels, often leading to strain on resources.