Which of the Following Best Completes the Following Statement,'Social Media

question 18

Multiple Choice

Which of the following best completes the following statement,'Social media are relatively inexpensive ways to increase the ______ and ______ of messages that are otherwise delivered via more traditional,big media methods.'?

• A)Reach,frequency.
• B)Effectiveness,stickiness.
• C)Reach,stickiness.
• D)Effectiveness,frequency.
• E)All are true.

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Definitions:

Implicit Self

A component of self-concept that consists of unconscious and automatic self-references and attitudes that influence one's behavior and perceptions.

Self-schema

Cognitive structures that represent how we think about ourselves in different contexts, guiding our behavior and perceptions.

Procedural Selves

Refers to aspects of the self that are concerned with patterns of behavior, typically unconscious and automatic habits and skills.

Declarative Selves

Refers to the aspects of an individual's self-knowledge or self-concept that are consciously accessible and can be directly reported.