Which of the Following Best Describes a Social Context Ad

question 61

Multiple Choice

Which of the following best describes a social context ad?

• A)Contains ad creative (image and text),along with an option to encourage the viewer to engage with the brand.
• B)Includes ad creative,an engagement device,and personalized referral content from people in the viewer's network.
• C)Is shared on a person's activity stream following a brand interaction (such as liking the brand).
• D)Motivates the receiver to get involved with the message and help spread it to others.
• E)Occurs when an opinion leader publishes brand-relevant content,such as a blog post in social media.

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Definitions:

Exergonic

A process that releases energy to its surroundings, typically in the form of work or heat.

High Energy Bond

A bond, typically found between phosphate groups in ATP, that releases a significant amount of energy when broken, commonly used in cellular processes.

Phosphate Groups

Functional groups consisting of a phosphorus atom covalently bonded to four oxygen atoms, important in energy transfer and molecular structure of nucleic acids.

Enzyme

Biological molecules that act as catalysts, speeding up chemical reactions in living organisms.