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Which of the following is not a question managers should ask before deciding whether social relationships will work for a specific brand?
Spontaneous Recovery
The unexpected return of a learned behavior after its apparent extinction, highlighting the persistence of memory traces.
Conditioned Stimulus
A previously neutral stimulus that, after becoming associated with an unconditioned stimulus, triggers a conditioned response.
Conditioned Response
A learned reaction to a conditioned stimulus that occurs because of previous conditioning.
Extinction
The diminishing of a conditioned response; occurs in classical conditioning when an unconditioned stimulus (US) does not follow a conditioned stimulus (CS).
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