When Pepsi Buys Information on Its Competitors from a Syndicated

question 69

Multiple Choice

When Pepsi buys information on its competitors from a syndicated source for a SWOT analysis,it is conducting which of the following types of research?

• A)Ethnographic research.
• B)Social media research.
• C)Secondary research.
• D)Primary research.
• E)Observational research.

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Definitions:

Correlational Research

A type of non-experimental research method that involves observing two variables to determine if there is a relationship between them.

Experimental Research

Experimental research is a scientific study where the researcher manipulates one variable to determine if it causes a change in another variable, applied within controlled conditions.

Alcohol

A chemical substance that can alter mood and behavior, typically found in drinks such as beer, wine, and spirits.

Neurotransmitter Levels

The concentration of chemical messengers in the brain that transmit signals across synapses from one neuron to another.