The Best Known and Longest Running Loyalty Program in Canada

question 77

Multiple Choice

The best known and longest running loyalty program in Canada is offered by

• A) Air Canada
• B) Air Miles
• C) Canadian Tire
• D) Pepsi-Cola
• E) Esso

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Definitions:

Formal-Operations

The final stage in Piaget's theory of cognitive development, characterized by the ability to think abstractly and reason logically.

Lev Vygotsky

A Russian psychologist known for his work on cognitive development, specifically the social interaction theory which posits that community plays a central role in the process of making meaning.

Zone Of Proximal Development

The difference between what a learner can do without help and what they can achieve with guidance and encouragement from a skilled partner.

Erik Erikson

A developmental psychologist and psychoanalyst known for his theory on the psychological development of human beings.