One Objective of Trade Promotion Is to Secure a Listing

question 86

Multiple Choice

One objective of trade promotion is to secure a listing with distributors. A listing is defined as

• A) an offer to provide trade allowances
• B) an agreement with retailers to distribute a manufacturer's goods to consumers
• C) an agreement with a wholesaler to distribute a manufacture's goods to retailers
• D) merchandising support
• E) loading up at the end of a promotion

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Definitions:

Alzheimer's Disease

A progressive neurological disorder that causes memory loss, cognitive decline, and personality changes, primarily affecting older adults.

Memory Loss

The inability to remember information or events, which can be temporary or permanent, and is often associated with aging or conditions like dementia.

Confusion

A state of perplexity or uncertainty over what is happening, intended, or required.

Infant Amnesia

The inability of adults to recall personal memories from the first few years of life, due to the undeveloped state of the infant brain.