Which of the Following Variables Do Companies Use to Identify

question 19

Multiple Choice

Which of the following variables do companies use to identify potential target markets? 

• A) demographics 
• B) lifestyles 
• C) product usage patterns 
• D) geographic considerations 
• E) All of these are correct.

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Definitions:

Demographic Change

The alteration over time in the statistical characteristics of populations, including age, gender, and ethnicity distributions.

Older Workers

Individuals in the workforce who are typically considered to be near or beyond the traditional age of retirement, often valued for their experience and expertise.

Global Economy

The global economy encompasses the interconnected economies of all the world's nations, representing the large-scale exchange of goods, services, and currencies across international borders.

Demographics

Statistical data relating to the population and particular groups within it, often used for market research, policy making, and social studies.