Which of the Following Is NOT a General Recommendation Offered

question 78

Multiple Choice

Which of the following is NOT a general recommendation offered to marcom practitioners for making appropriate environmental claims? 

• A) Only make environmental claims that your competitors cannot make. 
• B) Make specific claims. 
• C) Reflect current disposal options. 
• D) Make substantive claims. 
• E) Make supportable claims.

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Definitions:

Specialize

To focus on and become an expert in a particular area or field.

Self-Censorship

The act of withholding or altering one's expression or opinions to avoid offending others or to conform to societal norms.

Groupthink

A psychological phenomenon where the desire for harmony or conformity in a group results in an irrational or dysfunctional decision-making outcome.

Committee Meetings

Gatherings where members of a specific group come together to discuss issues, make decisions, or manage projects within their remit.