Examlex
Alan is 26 years old.He exhibits high energy levels,which he devotes to entertainment and social activities.In terms of the VALS framework,Alan is a(n) _____.
Travel Guides
Publications or online resources that provide information and tips to travelers about destinations, accommodations, attractions, and itineraries.
Direct Marketing
A form of advertising where companies communicate directly with the consumer through mail, email, texts, and other marketing materials without the use of intermediaries.
Personal Selling
A direct form of selling where salespersons use tailored communication to persuade potential buyers to purchase products or services.
Interactive Communication
A form of communication where there is active participation and exchange between all parties involved, allowing for immediate feedback and adaptation of message.
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