Those Performing the "Creative" Function in the Advertising-Development Process Must

question 10

Multiple Choice

Those performing the "creative" function in the advertising-development process must know the audience for the advertisements they are to create.This "audience" is also referred to as the _____.

• A) client 
• B) focus group 
• C) target market 
• D) trade 
• E) prospects

---

Definitions:

Premium

An amount paid for a contract of insurance or the added cost for a product or service that offers higher quality or features.

Writing Instruments

Tools used for writing, such as pens, pencils, markers, and others, essential in various forms of communication and art.

Desk Accessories

Items used to enhance organization, functionality, or aesthetics of a workstation, including pen holders, file trays, and lamps.

Toys for Dogs

Products designed for canine play and stimulation, often made to satisfy their natural instincts and provide mental and physical exercise.