Which of the Following Terms Refers to a Method of Placing

question 70

Multiple Choice

Which of the following terms refers to a method of placing online advertisements on Web pages that show results from search engine queries? 

• A) search engine optimization 
• B) social media optimization 
• C) social advertising 
• D) search engine advertising 
• E) banner advertising

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Definitions:

Future Outcomes

Possible events or results that have not yet occurred and may be influenced by current actions or decisions.

Discount Rate

The interest rate used in discounted cash flow analysis to determine the present value of future cash flows.

Net Present Value

The difference between the present value of cash inflows and outflows over a period of time, used in capital budgeting to assess profitability of investments.

Cash Inflows

Money received by a business from its operational, financing, or investing activities.