Media-Software Programs Allow the User to Evaluate All Major Advertising

question 4

True/False

Media-software programs allow the user to evaluate all major advertising media categories and subcategories and to find optimum schedules based on selecting multiple vehicles from within a single advertising medium and combining plans across multiple media.

---

Definitions:

Aqueous Acid

A solution where an acid is dissolved in water to increase its ion concentration.

Bromination

A chemical reaction involving the addition of bromine to a compound, often used for adding bromine atoms to organic molecules.

Benzene Sulfonic Acid

A compound with a sulfonic acid group attached to a benzene ring, used in the production of detergents.

Dibromobenzene

Dibromobenzene refers to any of the compounds containing a benzene ring substituted with two bromine atoms, known in three isomeric forms.