_____ Involves the Matter of How Advertising Is Allocated During

question 105

Multiple Choice

_____ involves the matter of how advertising is allocated during the course of an advertising campaign.

• A) Weight 
• B) Reach 
• C) Frequency 
• D) Cost 
• E) Continuity

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Definitions:

Job Design

The process of defining the way work will be performed and the tasks that a given job requires.

Reorganizing Work

The process of restructuring job roles, duties, and structures to improve efficiency or to adapt to new organizational goals.

Duties And Responsibilities

The tasks and functions an individual or organization is obligated to perform to ensure the successful operation of their role or business.

Job Description

A document that outlines the key responsibilities, duties, qualifications, and skills required for a specific role within an organization.