Examlex
A good copy testing system is one that requires agreement about how the results will be used in advance of each specific test.
Partnering/Consultative Selling
A sales approach that focuses on building a long-term relationship with the customer, where the seller acts as an advisor or partner rather than merely a vendor.
Alliance Selling
A sales strategy where partnering organizations join forces to sell complementary products or services to enhance value to the customer.
Benefit Selling
A method of selling whereby a salesperson relates a product’s benefits to the customer’s needs using the product’s features and advantages as support.
Account Penetration
The effectiveness of a company's sales efforts in selling additional products or services to existing customers.
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