When Selecting an Event to Sponsor,which Factor to Consider Requires

question 34

Multiple Choice

When selecting an event to sponsor,which factor to consider requires examining existing sponsorships and programs for the brand? 

• A) economic viability 
• B) complement other marcom elements 
• C) clutter 
• D) target audience fit 
• E) image matchup

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Definitions:

Channels of Distribution

Paths through which goods and services travel from the producer to the consumer or the user of the product.

Global Marketing

A strategy that plans and coordinates the promotion and distribution of goods and services in international markets to meet consumers' needs globally.

Product Extension

The practice of introducing additional versions of a product to the market, often featuring new flavors, sizes, or functionalities to cater to different consumer preferences.

Global Marketing

Marketing strategies designed to capitalize on global market opportunities, necessitating an understanding of various cultural, legal, and economic factors.