Storytelling Is

question 48

Multiple Choice

Storytelling is

• A) inappropriate for professional communication.
• B) acceptable in business, but only for messages organized in the direct approach.
• C) an effective way to organize messages in a surprising number of business communication scenarios.
• D) a technique for slipping negative information about a competitor into a business message.
• E) none of the above.

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Definitions:

Cognitive Misers

A term describing how individuals prefer to conserve cognitive energy by simplifying complex information and relying on heuristics for decision-making.

Stereotypical

Pertaining to a fixed, overly simplistic, and generalized belief or idea about a particular group of people or thing.

Defensive Attribution

A psychological process in which individuals attribute causes to events in a way that defends themselves from feelings of vulnerability and mortality.

Victims

Individuals who have suffered harm or injury as a result of an action or event.