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Why do written communication and most forms of electronic media generally require more tact than oral communication?
Marginal Revenue
The incremental income achieved by dispensing one more unit of a good or service.
Full-Fare Customers
Passengers who pay the full, un-discounted price for their tickets, typically providing higher revenue per seat for service providers.
Peak-Load Pricing
A pricing strategy that sets higher prices during times of high demand and lower prices during times of low demand.
Marginal Cost
The additional charge of creating one more unit of a product or service.
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