Urging Readers to Act in the Close of a Proposal

question 79

Multiple Choice

Urging readers to act in the close of a proposal

• A) is considered a hard-sell tactic, and should be avoided.
• B) is acceptable if you know the audience well, but inappropriate for new clients.
• C) is an effective and reasonable strategy.
• D) generally works well, but never when responding to government RFP's.
• E) is effective only when your text is organized in the direct approach.

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Definitions:

Negotiable Instrument

A written document guaranteeing the payment of a specific amount of money, either on demand or at a set time.

Primarily Liable

Primarily liable refers to the party that is first and foremost responsible for fulfilling an obligation or compensating for a liability.

Secondarily Liable

Secondarily liable refers to a party's obligation to pay a debt or perform a duty if the primary party responsible fails to do so.

Reacquired

Refers to buying back previously sold or issued shares of a company's own stock or previously owned assets.