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How Does the Structure of a Firm Influence Intercultural Communication

question 19

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How does the structure of a firm influence intercultural communication practices? Give specific examples.


Definitions:

Marketing Professionals

Individuals who work to promote, sell, and distribute products or services to customers.

Personal Selling

A direct form of selling where salespeople interact face-to-face with the customers to explain and sell their products or services.

Marketing Communications

The various methods and channels used by a company to convey its marketing messages to the target audience, including advertising, public relations, social media, and more.

Ultimate Goal

The final aim or objective intended to be achieved in any given project or strategy.

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