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Briefly Differentiate the Two Basic Approaches Used for Monitoring Customers

question 54

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Briefly differentiate the two basic approaches used for monitoring customers.


Definitions:

Test Statistic

A value calculated from sample data during a hypothesis test that is used to decide whether to reject the null hypothesis.

Null Hypothesis

A statistical hypothesis that assumes no significant difference or effect exists among the variables being studied.

Null Hypothesis

The hypothesis that there is no significant difference or effect, serving as the default assumption to be tested against the alternative hypothesis.

Population Proportions

The ratio of members in a statistical population that have a particular attribute or characteristic.

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