In a Multinational Firm, Managers at Company Headquarters Typically Prefer

question 86

Multiple Choice

In a multinational firm, managers at company headquarters typically prefer an emphasis on ____ because it simplifies decisions.

• A)local consistency
• B)local adaptation
• C)global adaptation
• D)global consistency
• E)domestic adaptation

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Definitions:

Marketing Plan

A comprehensive document outlining a company's advertising and marketing efforts, including strategies, objectives, and activities for a specific period.

Serial Cohabitation

The practice of living with multiple romantic partners in succession, without being married, over a person’s lifetime.

Serial Monogamy

A succession of monogamous (exclusive) relationships.

Open Marriage

A marriage in which the partners agree that each may engage in sexual relationships with other people.