Which of the Following Best Defines Cost Leadership

question 61

Multiple Choice

Which of the following best defines cost leadership?

• A) It is the positioning strategy of producing a product or service of acceptable quality at consistently lower production costs than competitors can so that a firm can offer the product or service at the lowest price in the industry.
• B) It is the positioning strategy of providing a product or service that is sufficiently different from competitors' offerings that customers are willing to pay a premium price for it.
• C) It is the positioning strategy to produce a specialized product or service for a limited, specially targeted group of customers in a particular geographic region or market segment.
• D) It is the positioning strategy to grow brand performance by reacting to changes in the external environment after they occur instead of following a consistent adaptive strategy.

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Definitions:

Just Compensation

The fair market value that must be paid for property taken by the government through eminent domain.

Commercial Speech

Speech that promotes a commercial transaction, or advertisement, which is granted protection under the First Amendment but is subject to regulation.

First Amendment

The first addition to the U.S. Constitution, guaranteeing freedoms concerning religion, expression, assembly, and the right to petition.

Misleading

Providing false or inaccurate information that causes someone to believe something that is not true or does not present the full truth.