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The Sales Department at Delta Corp

question 111

Multiple Choice

The sales department at Delta Corp. has devised a set of rules for its employees. All the employees are required to be in the office premises by 8 a.m. every day. They are also required to wear business casuals. In addition, every employee has to send a productivity update to his or her supervisor before leaving for the day. In this case, the sales department has developed _____.


Definitions:

Central Route Persuasion

A method of persuasion that involves deeply processing the content of the message, leading to long-lasting attitude change, typically when the audience is motivated and capable of processing the information.

Role Playing

A method or activity in which individuals assume roles and act them out in a scenario, often used for training, assessment, or therapeutic purposes.

Attitudes

A learned predisposition to respond in a consistently favorable or unfavorable manner with respect to a given object, person, or issue.

Respond

To react to something by taking a particular course of action.

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