An Organization Creates a Television Ad That Alternates Between Images

question 154

Multiple Choice

An organization creates a television ad that alternates between images of ruined landscapes and people filling up huge trucks at gas stations.If people develop negative feelings about buying large trucks as a result of watching this ad,what would those negative feelings represent

• A) negative reinforcement 
• B) conditioned response 
• C) positive reinforcement 
• D) unconditioned response