Which of the Following Is NOT One of the Major

question 9

Multiple Choice

Which of the following is NOT one of the major components of an attitude

• A) cognitive component
• B) affective component 
• C) behavioural component
• D) perceptual component

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Definitions:

Cause Marketing

A strategy used by businesses to increase profitability by promoting social causes that resonate with their target audience, often leading to enhanced brand loyalty and community support.

Social Concern

An issue that is considered significant and impactful to society as a whole, often relating to welfare, health, or justice.

Data Mining

The practice of examining large databases to generate new information by identifying patterns, trends, and relationships.

Spending Patterns

The analysis of how individuals or groups allocate their money on various goods and services over a period.