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Neuroimaging Allows Scientist to Do Four Things

question 21

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Neuroimaging allows scientist to do four things:


Definitions:

A/B Testing

A statistical way of comparing two versions (A and B) of a webpage or app against each other to determine which one performs better.

Key Performance Indicator

A measurable value that demonstrates how effectively a company is achieving key business objectives.

Advertising Equivalency

A metric used to compare the value of traditional advertising space to publicity or media coverage achieved through other means.

Social Media Equivalency

A valuation method that attempts to equate social media efforts and activities with traditional advertising value.

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