George Sperling (1960) Demonstrated the Hypothetical Existence of Iconic Memory

question 3

Multiple Choice

George Sperling (1960) demonstrated the hypothetical existence of iconic memory or visual sensory memory.Regarding this experiment, which of the following statements is true?

• A)Participants in the partial-report condition could remember 3 from that line, suggesting that 9 letters were accessible visually at the time of recall.
• B)The whole-report technique led to a greater estimate of letters that were visually accessible.
• C)More information was accessible when echoic memory was used than when iconic memory was used.
• D)No information was accessible when echoic memory was used.

---

Definitions:

Directional

Pertains to specifying the direction of an effect or relationship in hypotheses or experimental research.

Non-directional

Hypotheses that predict a relationship between variables without specifying the direction of the relationship.

Null Hypothesis

A statistical hypothesis that assumes no significant difference or effect exists.

Means

The average of a set of numbers, calculated by summing the numbers and then dividing by the count of those numbers, used to summarize data.