Specific Training Objectives Are Normally Developed in the Needs Assessment

question 8

True/False

Specific training objectives are normally developed in the needs assessment phase.

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Definitions:

Consumer Behavior

The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society.

Customer Relationship Management

A strategic approach to managing a company’s interactions with current and potential customers, typically involving the use of technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.

B2B Marketers

Marketers who specialize in creating and implementing marketing strategies for transactions between businesses, as opposed to transactions between businesses and consumers.

Demographic Data

Statistical information about the characteristics of a population, such as age, gender, income, and education, used for market analysis.