Which of the Following Is NOT Descriptive of External Environmental

question 36

Multiple Choice

Which of the following is NOT descriptive of external environmental scanning?

• A) used as a tool to ensure a corporation's long-term health
• B) used to monitor, evaluate, and disseminate information relevant to the organizational development of strategy
• C) used to identify major stockholders
• D) used as a tool for corporations to avoid strategic surprise
• E) used to determine a firm's competitive advantage

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Definitions:

Gross Profits

The total revenue from sales minus the cost of goods sold, before deducting operating expenses.

Franchisor

A business entity that grants the right to use its business model and brand to an independent operator, known as a franchisee, in exchange for a fee.

Small Business Ownership

The operation and management of a small enterprise, typically characterized by a limited number of employees and relatively low volume of sales.

Franchising

A business model that allows individuals or entities to operate a store or restaurant by licensing a brand and business system from a franchisor.