Which External Growth Strategy Was Demonstrated When Procter & Gamble

question 95

Multiple Choice

Which external growth strategy was demonstrated when Procter & Gamble completely absorbed Gillette?

• A) mergers
• B) strategic alliances
• C) diversification
• D) concentration
• E) acquisitions

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Definitions:

Substitute Goods

Substitute goods are products or services that can be used in place of each other, fulfilling similar needs or desires.

Consumer Income

The total amount of income earned by consumers, impacting their ability to purchase goods and services.

Equilibrium Price

The price at which the quantity of goods demanded is equal to the quantity of goods supplied, leading to a market balance.

Equilibrium Quantity

At the market price, the amount of goods or services available perfectly matches the amount consumers want to buy.