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Of PRSA's Core Ethical Values of Public Relations (Advocacy,honesty,expertise,independence,loyalty,and Fairness),which

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Of PRSA's core ethical values of public relations (advocacy,honesty,expertise,independence,loyalty,and fairness),which do you believe is the most important value to practitioners,and why? Also,which one is "least valued" and/or ignored by the profession? Explain.

Recognize the effects of applying LCM on financial statements.
Interpret the implications of LCM on inventory valuation and company financials.
Calculate market value adjustments and recognize losses or recoveries.
Discern the differences and implications of applying LCM to individual items, categories, or total inventory.

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