In the Beginning,the Primary Objectives of a Public Relations Department

question 11

Multiple Choice

In the beginning,the primary objectives of a public relations department were

• A) counseling management and promoting products
• B) promotions and publicity
• C) identifying publics and conducting press agentry
• D) building relationships and counseling management.

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Definitions:

Full-line Discount

A pricing strategy where a retailer offers discounts on the entire range of products.

GPS

Global Positioning System, a satellite-based navigation system that provides location and time information in all weather conditions, anywhere on or near the Earth.

RFID

Radio Frequency Identification, a technology that uses electromagnetic fields to automatically identify and track tags attached to objects.

Virtual Boundary

An imaginary line in digital space marking the limits of an area or defining a boundary within which certain rules or actions apply.