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Narrative 3-1
Lincoln wants to learn more about issues related to underage drinking on campus,and arranges for a series of meetings in which the topic will be discussed.Specific categories of individuals (e.g. ,underage vs.of-age,living on vs.off campus,etc. ) are invited to the meetings,which are recorded while the individuals discuss questions related to underage drinking.
-Lincoln analyzes the data from his study and treats each participant statement as a chunk,or ____.
Corporate Social Responsibility
Practices and policies undertaken by a company to have a positive impact on society, including environmental, social, and economic aspects.
Conscious Marketing
An ethical approach to marketing that recognizes the broader impact of business practices on society, the environment, and stakeholders.
Corporate Social Responsibility
A business model that helps a company be socially accountable—to itself, its stakeholders, and the public. By practicing corporate social responsibility, companies can be conscious of the kind of impact they are having on all aspects of society, including economic, social, and environmental.
Ethical Decision-Making
The process of evaluating and choosing among alternatives in a manner consistent with ethical principles, taking into account the impact of choices on stakeholders and society.
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