Sending Special Offers to Customers Who Have Opted in to Receive

question 126

True/False

Sending special offers to customers who have opted in to receive discounts via SMS text message or advertising a brand on a popular mobile game app like Angry Birds is an example of mobile marketing.

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Definitions:

Behavior

The actions or reactions of a person or animal in response to external or internal stimuli.

Mental Process

Internal, subjective experiences and operations involved in cognition, such as perception, thought, memory, and reasoning.

Innate Ability

A natural skill or talent that a person is born with, not developed through learning or experience.

Learned Skill

A capability acquired by a person through practice and learning.