CRM Is a Business Strategy to Segment and Manage Customers

question 112

True/False

CRM is a business strategy to segment and manage customers to optimize customer lifetime value (CLV).

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Definitions:

Accounting Charge

An expense or cost recognized in a company's financial statements.

Discretionary Spending

Non-essential expenditures by consumers or the government, which can be adjusted based on the current financial situation.

Minimum Capital Requirements

The least amount of capital a bank or financial institution must hold to mitigate risks and ensure financial stability.

Regulators

Authorities or institutions that oversee and enforce laws and guidelines within specific industries to ensure fairness, safety, and compliance.