Examlex
A person who has rheumatic heart disease is given a prophylactic antibiotic drug before having any ________ or surgical procedure.
Psychographic Segmentation
A marketing technique that divides consumers into sub-groups based on shared psychological characteristics, values, attitudes, interests, or lifestyles.
Subjective Mental Attributes
Personal, individual characteristics or perceptions that are influenced by one's own mind and experiences.
Prospective Customers
Individuals or entities that are potential buyers of a product or service but have not yet made a purchase.
Behavioral Segmentation
The division of a market into groups based on consumer behaviors, such as purchasing habits or product usage.
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