Examlex
Which of the following refers to the moment a consumer uses the product and feels satisfaction or dissatisfaction?
Content Marketing Matrix
A strategic tool used to visualize and determine the best types of content to create based on objectives and audience needs.
Purchase Process
The sequential steps that consumers go through from recognizing a need, to considering options, making a purchase decision, and post-purchase evaluation.
Content Strategy
Involves planning, developing, and managing content—written or in other media—to achieve specific business objectives.
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