Which of the Following Is True of Market Segmentation

question 93

Multiple Choice

Which of the following is true of market segmentation?

• A) It is essentially a part of the marketing tactics.
• B) It is created by the marketers through differentiated offerings.
• C) It is a part of the corporate strategy.
• D) It is created by consumers through their unique preferences.

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Definitions:

Household Income

The combined gross income of all members of a household, encompassing wages, salaries, benefits, and other income streams.

Wages

Compensation provided to employees for their work, often determined based on the number of hours, days, or items produced.

Salaries

Fixed regular payments, typically paid on a monthly basis, but often expressed as an annual sum, made by an employer to an employee, especially a professional or white-collar worker.

Government

The governing body of a nation, state, or community, responsible for creating and enforcing laws, policies, and regulations.