Which of the Following Is True of Market Segmentation

question 93

Multiple Choice

Which of the following is true of market segmentation?

• A) It is essentially a part of the marketing tactics.
• B) It is created by the marketers through differentiated offerings.
• C) It is a part of the corporate strategy.
• D) It is created by consumers through their unique preferences.

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Definitions:

Critical Component

An essential element or part of something that is crucial for its functioning or success.

Trust Development

The process of building confidence and reliability between parties in a relationship over time.

Mutual Process

A process involving two or more parties working together with shared goals or interests.

Pace Acceptable

The rate of progress or activity that is deemed satisfactory or suitable by those engaged or involved.