Attention That Is Beyond the Conscious Control of a Consumer

question 32

Multiple Choice

Attention that is beyond the conscious control of a consumer and that occurs as the result of exposure to surprising or novel stimuli is known as _____.

• A) involuntary attention
• B) selective exposure
• C) grounded cognition
• D) selective attention

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Definitions:

Molarity

A concentration measurement defined as the moles of a solute per liter of solution.

KBr

Potassium bromide, a chemical compound used in photography, as a sedative in veterinary medicine, and in analytical chemistry.

Molarity

A concentration unit used to describe the amount of solute in moles divided by the volume of the solution in liters.

NaBr

Sodium Bromide, a chemical compound with the formula NaBr, used in medicine, as a sedative or anticonvulsant, and in photographic processing.