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Caroline wants to be a doctor, but she is unable to decide which school she should join. Her friends try to convince her to apply to the top-ranking medical schools. She believes that her parents, who are doctors, want her to attend the same medical school they attended. Caroline herself wants to apply to the medical school that her best friend attends. Caroline's focus, in this case, is on what other people think she should do in addition to her own attitude toward specific schools. Which of the following consumer attitude models best describes the given scenario?
Stereotypes
Stereotypes are oversimplified and generalized beliefs about a particular group of people or things, often leading to misconceptions and biases.
Individual Differences
Are the ways in which people are similar and how they vary in their thinking, feeling, and behavior.
Self-Fulfilling Prophecy
Creating or finding in a situation that which one expected to find in the first place.
Pygmalion Effect
A psychological phenomenon where higher expectations lead to an increase in performance.
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