Briefly Discuss Three Categories of Switching Costs

question 21

Essay

Briefly discuss three categories of switching costs.

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Definitions:

Marginal Utility

The added satisfaction or utility a consumer gains from consuming an additional unit of a good or service.

Consumer Surplus

The difference between what consumers are willing to pay for a good or service and what they actually pay, representing the benefit to consumers.

Marginal Utility

Marginal Utility is the additional satisfaction or utility received by consuming one more unit of a good or service.

Action Figures

Small, collectible figures often representing characters from movies, comic books, or video games, popular with both children and collectors.