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Bipolar cells receive input from
Product Positioning
The process of defining the place a product occupies in consumers' minds relative to competing products, often based on attributes, benefits, or perceptions.
Competitive Advantage
A unique attribute or combination of attributes that allows a company to outperform its competitors, often leading to greater market share, profitability, or customer loyalty.
Positioning Statement
A brief description that highlights how a brand or product uniquely meets the needs of its target market, differentiating it from competitors.
Premium-priced Automobile
Vehicles sold at a price above the average market rate due to their perceived quality, brand prestige, luxury, or performance features.
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