By Gathering Demographic Data About an Audience, a Speaker

question 11

Multiple Choice

By gathering demographic data about an audience, a speaker: 

• A)can possess sound knowledge about his or her chosen topic.
• B)can determine how to use the audience for gathering information about the topic.
• C)can adapt his or her topic to the audience's knowledge and interest level.
• D)can determine the further scope of his or her research.

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Definitions:

Consummate Love

The ideal form of love within Sternberg’s model, which combines passion, intimacy, and commitment.

Triangular Model

often refers to Robert Sternberg's Triangular Theory of Love, which suggests that love is composed of three components: intimacy, passion, and commitment.

Bystander Effect

The tendency to avoid helping other people in emergencies when other people are also present and apparently capable of helping.

Elaboration Likelihood Model

The view that persuasive messages are evaluated (elaborated) on the basis of central and peripheral cues.