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List and Briefly Identify the Three Kinds of Skills That

question 101

Essay

List and briefly identify the three kinds of skills that companies look for in managers.


Definitions:

Direct Competition

Occurs when businesses offer the same or similar products or services to the same customer base.

Unmet Customer Needs

Desires or requirements of consumers that are not being satisfied by current products or services on the market.

Differentiation

The process of distinguishing a product or service from others, to make it more attractive to a particular target market.

Existing Product

A product that is already available on the market and is not being introduced for the first time.

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